Nesquik is making a splash with a return to television, featuring the globally renowned DJ Khaled. This marks the beginning of an exciting year-long partnership with the musical megastar. DJ Khaled, a dedicated fan of Nesquik, is a perfect fit for the brand as his wide-ranging audience, which includes music enthusiasts, sneakerheads, and sports fans, aligns seamlessly with Nesquik’s customer base.
In the vibrant new commercial, DJ Khaled, clad in Nesquik’s signature yellow, showcases the brand’s Chocolate Lowfat Milk. The ad brings the magic of the Nesquik Penthouse to life, where Khaled is seen dancing with Quicky, the Nesquik Bunny, and demonstrating how to harness one’s inner energy, proving that with Nesquik, even all-night dance parties are possible.
DJ Khaled expressed his enthusiasm about the partnership, stating, “Nesquik ready-to-drink beverages are my top choice when I want a tasty chocolate drink with protein or need an energy boost. Their flavored milk is unmatched. As a huge fan, I can’t wait to reveal the exciting plans we have for this year. Bless up!”
This collaboration is a significant milestone for Nesquik, as it’s the first time the brand has partnered with a music celebrity of DJ Khaled’s stature. Fans are encouraged to stay tuned for more surprises throughout the year. The ad can be viewed on Nesquik’s social media channels, television, and select streaming platforms.
Meaghan Sparkman, General Manager & Marketing Director of Ready-to-Drink Beverages at Nestlé USA, commented, “DJ Khaled is the perfect hype man for Nesquik. We’re thrilled to have him join Nesquik Nation and look forward to unveiling exciting surprises for our fans in the coming months.”
Don’t miss out on the exciting collaboration between Nesquik and DJ Khaled in 2024. Follow @NesquikUSA on Instagram and @Nesquik on TikTok to stay updated, or visit www.goodnes.com/nesquik/ to find a nearby retailer.
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